SEO and digital marketing pricing in Nepal
Three published prices, in USD and NPR: an audit at USD 249 (about NPR 34,000), a four week sprint at USD 899 (about NPR 122,000) and a retainer at USD 1,800 a month (about NPR 245,000), with NPR shown at Nepal Rastra Bank's rate. Nothing is quote on request, and ad spend is always paid from your own card. Under each tier is what it includes, what it leaves out, and who it is wrong for.
Short answer, if that's all you need: a one-off audit is USD 249 (about NPR 34,000), a four-week growth sprint is USD 899 (about NPR 122,000), and an ongoing retainer is USD 1,800 a month (about NPR 245,000). The first thirty-minute call is free. There is no cheaper tier, and the reason is explained below rather than hidden. International clients pay in USD; clients in Nepal can pay the NPR equivalent by bank transfer.
The three tiers
| Engagement | Price | Approx. NPR | Timeline |
|---|---|---|---|
| Audit & Quick Wins One-off | USD 249 | ~NPR 34,000 | 5 days, 1 revision |
| Growth Sprint One-off | USD 899 | ~NPR 122,000 | 4 weeks |
| Retainer + Automation Monthly | USD 1,800/mo | ~NPR 245,000/mo | Rolling, 30 days notice |
On the NPR figures
USD is the billing currency, because most of my clients are outside Nepal and one price list is better than two that drift apart. The NPR column is indicative only, the exchange rate moves, and I'd rather show you an approximate number than a precise one that's quietly out of date.
Audit & Quick Wins: USD 249, about NPR 34,000
A crawl and technical review of the site, an analysis of your Search Console data, a review of the ad accounts if you run any, findings on where conversions are leaking, and a prioritised 30-day action plan.
The plan is written so your own developer can execute it without me. That is deliberate. An audit that only makes sense if you also buy the implementation is a sales document, not an audit.
Right for you if: you have a site that isn't producing enquiries and you want to know why before spending on a retainer.
Wrong for you if: you already know what is wrong and need hands to do it.
Growth Sprint: USD 899, about NPR 122,000
Four weeks covering SEO foundations, one paid campaign, and a conversion pass on the pages that matter. It is scoped at the start and the scope doesn't move mid-sprint.
Right for you if: you need visible movement on a defined problem in a defined window.
Wrong for you if: your market needs sustained work over months, a sprint will start something it can't finish.
Retainer + Automation: USD 1,800 a month, about NPR 245,000
Ongoing work across search, paid media and AI automation, with reporting from your own Search Console and Analytics rather than a slide deck. Rolling monthly, thirty days notice, no lock-in.
Right for you if: you're competing for terms that need consistent work and you want one senior person accountable for the outcome.
Wrong for you if: you want the cheapest monthly number you can find. That is a real market and I'm not competing in it.
Digital marketing packages in Nepal: what I sell and what I don't
Most digital marketing packages in Nepal are priced from about NPR 10,000 to NPR 25,000 a month and bundle a few social posts, some boosted ads and a monthly report. I don't sell one, and the reason is arithmetic. At NPR 10,000 a month the person doing the work has three or four hours for your business, which is enough to post and not enough to change anything a customer can measure.
What I sell instead is three things with a defined scope: a diagnosis you keep, a four week push on one problem, or a retainer where one senior person owns the result. Each is priced in USD for international clients and shown in NPR for businesses in Nepal, so the same price list works in Kathmandu and in Sydney. If an NPR 10,000 package is the right buy for your stage, take it from someone who sells it honestly, and come back when the site needs more than maintenance.
How this compares to the Nepali market
Published Nepali agency retainers run from roughly NPR 15,000 a month at the low end to around NPR 90,000 at the upper end, with freelancers below that. My retainer sits above that range, and it's fair to ask why.
The honest answer is scope and who does the work. An NPR 15,000 retainer buys a few hours a month. That is genuinely enough to maintain a small site, publish occasionally and keep things from breaking. It isn't enough to move a competitive commercial term, and an agency selling it as though it were is the actual problem in this market.
I wrote up the real numbers, sourced from published Nepali agency rates, in what digital marketing actually costs in Nepal. It includes what each budget level realistically buys. Read it before you spend money with anyone, including me.
What isn't included at any tier
- Guaranteed rankings. Nobody controls Google's ranking systems, and Google's own documentation warns you about anyone who promises otherwise.
- Bought links or PBNs. Nepal's link market is heavily footprinted and the downside lands on your domain, not mine.
- Fake reviews or fake listings. Both are visible to Google and risk a manual action.
- Accounts held in my name. Everything is created under yours.
- Training or courses. Several Nepali consultants run these well. It is a different business and I don't run one.
How long each tier takes to show a result
Nobody can promise a ranking, but the time it takes for honest work to show up is fairly predictable. These are the windows I quote in writing before any money changes hands.
| Tier | What you have at the end | When a measurable change usually shows |
|---|---|---|
| Audit, USD 249 (about NPR 34,000) | A written 30 day plan your own developer can run | Technical fixes from the plan: four to eight weeks after they ship |
| Sprint, USD 899 (about NPR 122,000) | Foundations fixed, one paid campaign live, conversion pass done | Paid leads inside the four weeks; organic movement four to eight weeks after |
| Retainer, USD 1,800 a month (about NPR 245,000) | Monthly reporting from your own Search Console, Analytics and ad accounts | Competitive commercial terms: four to six months of steady work |
Questions about the prices
How much does SEO cost in Nepal?
Agency retainers generally run NPR 15,000 to NPR 90,000 a month, freelancers below that, and my own engagements are USD 249 (about NPR 34,000) for an audit, USD 899 (about NPR 122,000) for a sprint and USD 1,800 a month (about NPR 245,000) for a retainer. The spread reflects scope, not quality. I break the whole market down in what SEO costs in Nepal.
How much do digital marketing packages cost in Nepal?
Published packages from Nepali agencies run from about NPR 10,000 a month for social posting to NPR 90,000 a month for a full retainer. My three prices are USD 249 (about NPR 34,000) one-off, USD 899 (about NPR 122,000) one-off and USD 1,800 a month (about NPR 245,000), and the section above explains why there is no cheaper package. The full market picture, with sources, is in what digital marketing costs in Nepal.
Why do you show both USD and NPR?
Because I work for clients in Nepal and in eight countries. USD is the billing currency so there is one price list; the NPR figure is shown beside it at Nepal Rastra Bank's rate so a business in Kathmandu or Pokhara can compare it with a local quote without a calculator. Clients in Nepal can pay the NPR equivalent by bank transfer.
Do you offer cheaper monthly packages?
No. I do the work myself, so there's no junior tier to discount into. If the retainer is beyond budget, take the audit and implement it yourself, that happens often and it's a completely reasonable outcome.
How long before I see results?
Technical fixes can show measurable change in four to eight weeks. Competitive commercial terms usually take four to six months. Nobody can promise a position.
Is the first consultation free?
Yes. Thirty minutes, no obligation, and an honest answer including "you don't need me" where that's true. Book a consultation.
Who owns the accounts?
You do, in every case. Ending the engagement costs you nothing but my access.
Is VAT included?
Prices are shown before VAT. Where Nepal's 13% VAT applies to an invoice in NPR, it is added and shown as a separate line, so the USD 249 (about NPR 34,000) audit is about NPR 34,000 plus VAT for a Nepali company. Ad spend paid directly to Google or Meta from your own card is billed by them, not by me, and never carries my fee on top.
Cost guides for each service
For what each service actually involves, see SEO consulting in Kathmandu, GEO and AEO consulting, AI automation and web development. If you're still deciding whether to hire anyone, the buyer's guide to choosing an agency in Kathmandu is written for that moment, and so are how to choose a digital marketing expert in Nepal and agency or consultant. For paid media, what Google Ads costs in Nepal splits spend from fees, and what a website costs in Nepal covers the build side. For what the work looks like in practice, see SEO expert in Nepal, Google Ads expert in Nepal and the case studies.
Not sure which tier fits
Tell me your domain, your budget range and what you expected the site to do. I'll tell you which tier fits, or that none of them do.